What types of networking should I do to find a dental job or to advance my career as a dental professional?

May 20, 2015
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Should you use social media to network? Or should you network through social activities? The short answer: Both!

You’re probably accustomed to networking through some sort of social media.

Now it’s time to step it up a notch. In addition to the ubiquitous Facebook, how about creating profiles on LinkedIn, Twitter and Google Plus? Just make sure that everything you post is consistent with the professional image that you would like to portray and promote.

While you create and control your virtual presence, you can use your actual presence to achieve your goals. Try to adopt an integrated approach that highlights an element of person-to-person contact as an adjunct to your social media campaign.

Ask if anyone in your circle knows of a dental job opportunity for you, or ask everyone you know if they would mind spreading the word that you are interested in finding a new dental employee for your practice. Try to stimulate some word of mouth activity among your referrals, dental suppliers, dental lab staff and everyone else in the dental profession. As you attend the meetings of your local dental societies and professional study clubs, make it your goal to introduce yourself to two new people at each event.

If all else fails, compose a letter of introduction with a request to meet, and send it to dental professionals in your community. Follow up in two weeks with a phone call. If the phone call doesn’t result in a meeting time, follow up again two weeks later with a drop-in visit. The important thing is to get your foot in the door, so that a face is connected with your name.

And after that?

Well – we can’t lie. A little charm will go a long way.

We’ll get you connected.